And with a social media team brimming with experience and expansive capacities, we’re able to tailor our advice to match your needs, in matters that include transactions, data protection and privacy, online safety, government regulation, IP, and more. We have advised digital marketing and advertising companies, content providers, influencers, and licensors on affiliate, publisher, and partnership agreements; digital content licensing and syndication; distribution; and many other related deals.
Our digital marketing, advertising, and content deals have involved lead-generation and referral agreements; ad-supported, revenue-generating deals; product placement; compliance; and digital rights management for video, music, and games. We work with many of the leading studios, record labels, social networking sites, and online music companies.
We advise on:
Emerging technologies and marketing channels. We provide guidance on leveraging disruptive technologies and new marketing platforms, and on adapting to evolving regulatory environments.
Multi-jurisdictional compliance. We ensure that your marketing initiatives comply with data protection, privacy, and targeted marketing rules in all countries.
Digital and social media risk management. We assist with legal and regulatory challenges related to email marketing, digital media, and employee use of social media.
Data privacy and security, and regulatory issues. We offer insight into data privacy and security, and regulatory concerns, particularly those arising from the use of social media.
Strategic legal solutions for business growth. We help develop effective, global legal strategies that facilitate sales and support research and development, while avoiding costly, noncompliant practices.
Our digital media experience covers:
- Multi-platform digital distribution
- Procurement and licensing
- E-commerce
- Television platforms
- Film
- Mobile, wireless, and handheld
- Digital and interactive advertising
- Web and application development
- Online gaming and virtual reality
- Social music networks
- Data protection
- Outsourcing
- Live event production and recording
