The investment emphasizes Headlight’s commitment to supporting B2B software platforms and entrepreneurs that have established leading positions in their markets.
RepSpark supports wholesale commerce for brands in golf, swim, fitness, tactical, footwear, and other verticals through a unified platform offering digital ordering, product customization, digital catalogs, event microsites, accounts receivable, and AI-powered insights. The platform serves over 250 brands and 100,000 retailers worldwide, processing more than $4 billion in annual B2B transactions.
RepSpark will use Headlight's investment to expand its enterprise product suite, grow its ERP integration ecosystem, deepen its AI-powered tools, and strengthen customer success infrastructure to support retention.
The Reed Smith deal team was led by Matthew Hacker, Austin McCarthy, and Crockett Stevenson and included, among others, Ari Byk, Thomas Marrinson, and John Vishneski.
About Reed Smith
Reed Smith is a dynamic international law firm dedicated to helping clients move their businesses forward. With an inclusive culture and innovative mindset, we deliver smarter, more creative legal services that drive better outcomes for our clients. Our deep industry knowledge, long-standing relationships and collaborative structure make us the go-to partner for complex disputes, transactions, and regulatory matters.
