In this SXSW 2026 segment, Reed Smith and Tripadvisor leaders move from theory to practice, examining how organizations can build AI governance programs that are effective, proportionate, and workable at scale. Drawing on real-world experience, the panel discusses how to prioritize high‑risk use cases, perform due diligence on vendors and partners, and monitor and audit governance frameworks. The conversation underscores a critical insight for today’s businesses: Thoughtful AI governance is not a brake on innovation – it is a prerequisite for deploying trustworthy, commercially viable AI solutions.

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