Almost every day we hear media stories on cybersecurity: from North Korea, to credit card database breaches, to counterfeit goods sold in online auctions, to fraudulent copycat websites. We also hear about the weapons used to attack such threats, including improved software and infrastructure, increased monitoring, better training and tighter oversight. What has not been explored are the existing remedies that intellectual property rights—particularly trademarks and copyrights—can provide to improve overall corporate cybersecurity.

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