Jason W. Gordon Photo

Jason is a partner in the Entertainment & Media Industry Group and the Co-Chair of the firm’s Jewish Inclusion Committee. He represents Fortune 100 brands and technology disrupters, media companies, airlines, quick service restaurants, consumer packaged goods companies, and other advertisers in all aspects of the commercialization of products and services, advertising, marketing, new media, branding, privacy, mobile marketing, behavioral advertising, right of publicity, and traditional trademark and copyright prosecution and counseling. He also counsels clients in new and emerging technologies, including the metaverse, AI, AR and VR, and NFTs.


  • Chicago-Kent College of Law, 2006, 法学博士
  • University of Iowa, 2003, 学士

  • 伊利诺伊州

  • 联邦地区法院-伊利诺伊州北区
  • U.S. District Court - Central District of Illinois

  • Jason served on Law360’s Media & Entertainment Editorial Board in 2021.
  • Association of National Advertisers
  • Commercialization of Brands Committee, International Trademark Association (INTA) (2022-2023)
  • Unfair Competition Committee, International Trademark Association (INTA) (2018-2021)
  • Lawyers for the Creative Arts
  • The Recording Academy
  • The National Academy of Television Arts & Sciences
  • The Chicago Bar Association
  • The Jewish United Fund Lawyers Division


  • Ranked in Chambers USA for Advertising: Transactional & Regulatory, 2022
  • Illinois Leading Lawyer (2021- 2022)
  • Legalweek’s 2021 Leaders in Tech Law Awards – Highly Commended/Innovative Operations Team of the Year (Reed Smith & The Hershey Company)
  • Illinois Leading Lawyer (2021)
  • Illinois Emerging Lawyer (2016-2020)

Notable Quotes

  • "Jason has an incredible client focus and deep knowledge of advertising law. He quickly engages and learns the internal complexities of an organization in a manner that enables him to be a full and robust partner and give meaningful advice and counsel on any given matter." Chambers USA 2022
  • "He provides excellent client service and sophisticated insights into the market and developments in the law." Chambers USA 2022